Head of Sales

The definition and meaning of a Head of Sales: Head of Sales is a specific type of sales role. Head of Sales is a sales role that supports the development of the sales plan, preparing forecasts, reporting KPIs to sales leadership. In some instances the role may rank as high as VP of Sales.

A head of sales is a senior executive responsible for leading and managing a company's sales efforts. They are responsible for setting the strategic direction for the sales team, developing and implementing effective sales strategies and tactics, and tracking and reporting on key performance indicators. They are also responsible for developing the sales team, creating sales budgets and forecasting future sales, and building relationships with key stakeholders.

The role of a head of sales begins with setting the strategic direction for the sales team. They work closely with other members of the leadership team to understand the company's goals and objectives, and develop and implement effective sales strategies and tactics that align with those goals. This may involve identifying new business opportunities, developing new sales channels, or implementing new technologies.

The head of sales is also responsible for leading and managing the sales team. They work closely with the sales team to understand their needs and challenges, and provide them with the guidance and support they need to achieve their goals. They also set sales targets and quotas for the team and monitor their progress to ensure that they are met.

The head of sales is also responsible for building and maintaining relationships with key stakeholders, such as customers, partners, and industry leaders. They work closely with these stakeholders to understand their needs and challenges, and develop and implement customized solutions that help them achieve their goals.

In addition, the head of sales is responsible for creating and implementing sales budgets and forecasting future sales. They also create and implement sales incentive programs, monitor and analyze sales data, and identify trends and potential opportunities for growth. They also provide training and development opportunities for their team members to improve their skills and knowledge.

Overall, a head of sales is a senior executive responsible for leading and managing a company's sales efforts. They are responsible for setting the strategic direction for the sales team, developing and implementing effective sales strategies and tactics, and tracking and reporting on key performance indicators. They also responsible for developing the sales team, creating sales budgets and forecasting future sales, and building relationships with key stakeholders. They possess strong leadership skills, strategic thinking, and the ability to think on their feet, and are able to generate new leads and sales opportunities through effective sales management. They report to the CEO and are members of the senior leadership team.

View more sales roles and sales job descriptions in the glossary.