Inside Sales

The definition and meaning of an Inside Sales: Inside Sales is a specific type of sales role. Inside Sales is a sales role involving selling remotely from an office via phone, email and other digital channels, rather than face-to-face, including identifying leads, nurturing them and closing sales.

An inside salesperson is a professional salesperson who specializes in selling products or services over the phone, email, or through other forms of digital communication. They typically work for companies that sell products or services to businesses or consumers and are responsible for generating and closing sales. The main goal of an inside salesperson is to build relationships with potential customers, understand their needs, and then use that knowledge to close sales.

The role of an inside salesperson begins with identifying potential customers through lead generation, networking, and research. Once potential customers have been identified, the inside salesperson will reach out to them using various forms of digital communication such as phone, email, or social media. During these interactions, the inside salesperson will work to understand the customer's needs and preferences, and will present solutions that align with the company's products or services. They will also provide the customer with any necessary information such as product literature, demonstrations, and pricing.

An inside salesperson must be able to effectively communicate the benefits of the product or service they are selling, and be able to handle objections and close the sale. They also need to be able to handle administrative tasks such as paperwork, follow-up calls, and scheduling appointments.

Inside salespersons typically work in an office setting and have set schedules, but may have some flexibility in terms of when they work. They must be comfortable working in a fast-paced environment and be able to manage multiple tasks and projects simultaneously. They must also be able to work independently and be comfortable interacting with customers over the phone, email, and other digital communication channels.

Overall, an inside salesperson is a professional salesperson who specializes in selling products or services over the phone, email, or through other forms of digital communication. They build relationships with potential customers, understand their needs, and then use that knowledge to close sales. They possess strong communication skills, strategic thinking, and the ability to think on their feet, and are able to generate new leads and sales opportunities through various digital communication channels. They are an integral part of the sales team and are able to manage their own tasks and projects simultaneously in a fast-paced environment.

View more sales roles and sales job descriptions in the glossary.